Alcohol Education
Advocates of Drinking Responsibly
IWBDA members are comitted to being "part of the solution" in the prevention of Advocates of Drinking Responsibly Beer distributors and brewers are absolutely committed to reducing drunk driving, illegal underage drinking and alcohol abuse. They are deeply involved in the communities in which they live and do business. The industry has spent over $200 million over the last 10 years to fund research, public safety, and education and prevention campaigns to curb alcohol abuse.
Doll Distributing LLC/Council Bluffs Contact: Scott Doll 3501 23rd Avenue Council Bluffs, IA 51501 712.323.5701
Educate Youth on Underage and Illegal Drinking:
- Donated “College Talk” brochures to local area high schools to be included in their graduation packets.
- Donated “Family Talk” brochures to local area high schools.
- Distributed “WE ID” legal drinking age point-of-sale to all on and off-premise accounts.
- Promoted Anheuser-Busch’s “Good Sport Programs” at Iowa Western Community College and sporting events at the MidAmerica Center.
- Sponsored Linda Dutil, an educational speaker, to an area high school to teach the students about the effects of making bad choices.
- Sponsored a program titled "Living Proof" presented by Sarah Panzau as a continuing effort to make smart, safe choices to the students at Lewis Central Middle School and High School.
Promote the Responsible Consumption of Our Product:
- Placed 7 billboards with safe driving messages during May, June, July, October and December reminding to use a designated driver.
- Placed 6 articles in local newspapers reminding people to drink responsibly, to designate a driver, and giving tips on how to have a safe holiday season.
- Provided over 300 radio PSA’s on local stations reminding people to drink responsibly, and to designate a driver.
- Provided cab rides home through a program called “Alert Cab” for St. Patrick’s Day and Halloween. Will also be running the “Alert Cab” program on Thanksgiving Eve and during the winter holiday
Retailer/Server Training
- Provided over 600 accounts with information on server training websites.
• Provided and offered free server training through “Learn2Serve” to on and off premise accounts.
• Provided drivers license booklets to all retail accounts to aid in identifying fake ID’s.
• Provided a quarterly newsletter to over 600 accounts including tips on how to identify over-consumption, how to deal with abuse, minors and denying service.
Partner with Law Enforcement
• Provided materials to local law enforcement to make them aware of our efforts towards implementing our underage drinking programs in the community.
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